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Our blog was designed as a  source for inspiration, resources, tips and tools to help you start, build, grow your business

October 6, 2019

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As a business owner, we’re always looking for ways to increase visibility of our products and services. If you’re not an event planner, you may not understand what the direct benefits are for using local events to increase sales and generate revenue. Small businesses...

June 5, 2019

When was the last time you went to a conference and were given a “goodie bag”?

Did the bag really contain items you were interested in? Probably not. Maybe about 25% of what’s stuffed inside the bag is useful, the other we trash.

Event marketing is truly about creating...

April 24, 2019

“So I sent out a few emails about our recently launch collection of t shirts and all I got was crickets”

Sound familiar?

Email marketing can be complex, especially as an e-commerce brand.

When most people think of email marketing as it pertains to retail, they assume it e...

December 26, 2017

The new year is the perfect opportunity to set new business goals, especially when it comes to marketing your business. I’m all about maximizing what you have in order to capitalize on it, especially as a business owner. Sometimes it’s hard to pump out creative marketi...

November 2, 2017


 

Networking, some hate it, some love it, depending on who you ask. The value in networking is making the right connection which can lead to so many opportunities. The aim, is to build, strong, meaningful relationships. Networking is key to marketing yourself as a bran...

October 5, 2017

What is guest posting? 

Guest Blogging is when someone writes or publishes an article on someone else's blog. It's a great way to connect with a new audience, expand your reach, and raise brand awareness. Here are 8 reasons why you should incorporate guest blogging into...

September 5, 2017

Looking to create professional designs without breaking the bank? I have the perfect solution to help you do just that! Introducing, Canva. Founded by Melanie Perkins and Cliff Obrecht in 2012 . What inspired the pair to create Canva? “I was giving other students lesso...

March 17, 2017

Lead generation can be a bit tricky. Some have "mastered the art" of lead conversion while others are still trying to "get the hang of it".  Each time someone visits your page, there's an opportunity to turn them into loyal readers, and eventually customers. There are...

March 17, 2017

"I've hit a road block in my creative flow, now I'm stuck". It happens to all of us. You get a rhythm going and crank out tons of content! Next thing you know, you've run out of ideas. Well, here's 6 ways to help you get your "creative juices flowing"! 
 

REPU...

March 17, 2017

Yes, I'm writing another post about networking. Why? Because for many of us the next step that we must take but we're refusing to do so is to get out and network. 95% of marketers say that face-to-face meetings are essential for long-term business relationships.-greatb...

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