"I am confident. I am bold, and I am ambitious". I am a "Solopreneur"
One of the many perks of being an entrepreneur is having the freedom to define your own level of success. The ability to be able to essentially create your own destiny is appealing to most, scary for others for fear of failure, while exciting to some, because…well, you never lose when you bet on you! I’m hoping that this blog post will help you to learn to walk confidently, with boldness, into the direction of your entrepreneur journey, to provide you with clarity on how to set the goal of becoming a successful entrepreneur and to provide you with the necessary tools and resources to be able to do so. Whether you've set a short-term goal to "fly solo" or starting out solo, with the goal of expanding your team and business, here's a few tips on how to get started:
IT STARTS WITH YOU!
With today's advanced technology, innovative tools, and easy access to invaluable resources, running a successful business is achievable. The first step is to write down a list of your skills. This will help you for a couple of reasons; One, it will help you to seriously take inventory of your skills, strengths, talents, and areas you may fall short. I say the latter part because it will help you to determine what type of service to offer based on your strengths and talent. And two, this exercise is an opportunity for you to truly be honest with yourself. I believe in self-improvement. The possibility of developing in areas in which you’re not strong in by way of education and certification courses, will make you that much more valuable, insightful and essentially, more successful!
StartFragmentWhat we find changes who we become.” ― Peter MorvilleEndFragment
Research is an integral part of starting a business as it helps you to clearly define who you are as an entrepreneur, brand identity, what service and or product (s) you’ll offer, and what direction you want your business to go into. What should I research? It depends on your business. For example, if I’m starting a personal chef business, I’d want to know if I already have an existing client and referral base, I.E. will my friends and family support my business endeavor? Can I rely on them for networking purposes? How will I network outside of my friends and family? Who is my target audience? My ideal client is ________(fill in the blank)? What types of dishes will I prepare? How often will I prepare those dishes? Who are the successful personal chef’s in my area? Who are their clients? How much will I charge for my services? Do I plan on expanding into a full service catering company or will I remain a personal chef? This process will help you to clearly outline your vision, purpose, set realistic, achievable goals, more importantly; crush them! Don’t forget to research any tools, resources, educational courses and books that may be helpful for your business.
The next step is to create a business plan. There are literally thousands of templates available online to help you with formatting and what pertinent information should be included in a business plan. Your business plan is like the “blue print” of your company. It’s the “architectural design” of your business. In order for you to know and or understand what direction you want your business to go into, you MUST have a solid foundation. One thing about a business plan is, you can keep it simple, add and take away from it as you go along, but create one and use it as a starting point.
STRUCTURE, LEGALIZE, PROTECT, STABILITY
BUSINESS STRUCTURES: Learn about the different types of business structures, and which structure best fits your business needs. The types of structures include S Corporation, Partnership, Corporation, Sole Proprietorship, Limited Liability Company, and Cooperative. Most people will start out with sole proprietorship, as this is the least inexpensive structure to start a business quickly as a self-employed individual. You can always change the structuring of your business later.
CHOOSE AND REGISTER YOUR BUSINESS: Choose and register your business name in order to establish your brand identity while protecting it as well. Check the trademark tool to ensure that the name you choose isn’t already being used. Register your business name through your state government. There are multiple services one can utilize to assist with registering and business structures, such