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Our blog was designed as a  source for inspiration, resources, tips and tools to help you start, build, grow your business

Salon Owners: Turn "mobile traffic" into foot traffic this holiday season

Have you given much thought about your holiday marketing strategy? There’s no better time to raise brand awareness than around the holiday season as a Salon Owner. The holiday season is the perfect opportunity to grow your business. Did you know that 84 percent of digital shoppers reach for devices before or during store visits? In other words, as a Salon owner, it is imperative to your brand that you have a solid marketing strategy in place. So how do you turn “mobile traffic” into “foot traffic”? Here’s how: Download a free copy of the "Salon Holiday Marketing". Learn how to create marketing campaigns, increase sales and revenue. ADS Like with any marketing campaign, you’ll want to think a

"Wow" your customers this holiday season with the "holiday perks"

It’s no secret that consumers will be looking for the best deals this holiday season. Here are a few ideas on how you can offer holiday perks to your customers: Giveaways We all love something for free! (at least I do) the holidays are a great reason to giveaway goodies to your loyal followers or customers. Have some fun with it! Start a “5 days of giveaways” of your products before Thanksgiving or Christmas. Create a quick social media post using Canva for example, stating you’ll be giving away t shirts. Have followers sign up on your website (psst, this is a great way to build your email list) choose winners, announce them on your sites, ask the winners to post their free items onto their

Use this simple tip to raise brand awareness this holiday season

One way to expand your reach this holiday season while driving traffic to your online business is with hash tags. Hash tag's essentially are used as "search engines" to help users find subjects they're interested. This is a great way to provide your readers with content, offer promotions and deals if you’re an online clothing store, women's boutique or a hair stylist. Hash tags have been known to not only create trending, popular topics on social media platforms such as Facebook, Instagram and Twitter, but it has been widely used for businesses to raise brand awareness. This holiday season, create your own hash tags for your social media platforms. Did you know that Twitter is expecting 30.5

How to create holiday marketing campaigns

If you’re like me you’re thinking “this year flew by pretty fast!” We’re already heading into the holidays however you still have time to either work on a holiday marketing strategy to boost sales and revenue or to tweak your marketing strategy a bit to get the best results possible. Preparation is the key to success. This year, retailers can expect 43% of Consumers to shop online while 32% will shop in-store. The major upcoming American Holidays are Thanksgiving Thursday November 24, 2016, Black Friday November 25, 2016, Small Business Saturday November 26, 2016, Cyber Monday November 28, 2016, Christmas Eve Saturday December 24, 2016, Christmas Day Sunday December 25, 2016, New Years Eve T

The true cost of delegation

Check emails Answer phones Check inventory Respond to email Scan invoices Index files Create content for social media accounts Pick up kids at 2:00pm......Sounds familiar right? How do entrepreneurs, especially new business owners, get it all done? There's so much on your plate with juggling multiple tasks that at times it becomes overwhelming. There are those of us who would rather do everything ourselves, and those who believe that they can't afford to hire help. The truth is, you really can't afford not to. Delegating your daily tasks allows you to be more productive, and successful in business. We can reach the levels of success in business when we have a team behind us. Even if it's ju

Health & Wellness Tip: The Risks of sitting for long periods of time

Did you know that sitting for long periods of time can actually slow down your metabolism and can increase your insulin levels? According to a study conducted by James A. Levine, M.D., Ph.D. “One study compared adults who spent less than two hours a day in front of the TV or other screen-based entertainment with those who logged more than four hours a day of recreational screen time. Those with greater screen time had. A nearly 50 percent increased risk of death from any cause. About a 125 percent increased risk of events associated with cardiovascular disease, such as chest pain (angina) or heart attack”. Click here to save the article to read later Depending on your career choice, sometime

Health & Wellness Quick Tip: The benefits of meditation

Did you know that meditation can be used to curb, minimize or eliminate anxiety and stress? In today’s fast-paced environment, it’s easy to get caught up in taking care of everything but ourselves. In a survey conducted by the Robert Wood Johnson Foundation and the Harvard School of Public Health , about 2500 adults were surveyed. Of the 2500 adults, "49% reported experiencing at least one major stress trigger in the previous 12 months" (2014). Research suggests that prolonged stress can be damaging to your health. To combat and or curb anxiety and manage stress levels, some turn to meditation. Click here to save the article to read later Here are 9 surprising benefits to meditation: Reduces

Why customer feedback may be the missing link in your customer service strategy

How do you obtain feedback from your customers? If you haven't done so already, it may be time to incorporate a process in which you can obtain feedback from you customers. This will help you to either improve or enhance the customer service experience. For example, a simple greeting such as “Hello, thank you for your purchase with ABC Clothing! We appreciate and value our customers. We’d like to hear from you! Please let us know how your buying experience was?” Click here to save the article to read later Want to know whether or not if you should restock an item? Do you want to add an additional service to your business? Ask your customers! Generate an email or a post on your social media

3 Virtual Assistant Ideas to jump start your entrepreneur journey

We all dream about working from home, scheduling our own hours and getting paid our desired salaries while doing so. If you're thinking about the various ways in which you can expand on your skills and talents, look no further than the Virtual Assistant role. Virtual Assistants work from home as if they were onsite in a work location. All you need is a computer or laptop, wifi, phone and a copy/printer to get started. Here's a few business ideas to get your creative juices flowing! Blogger- As content, continues to reign as “King” in today’s customer focused environment, blogging has become more relevant than before. “76% of B2B marketers say they will produce more content in 2016"-The Con

Skip the Blog and Vlog it!

Most people Vlog for entertainment purposes, why not Vlog to provide content to your audience. Sometimes writing blogs, tweeting and posting on other social media platforms can get redundant. Perhaps you just don’t feel like writing today. That’s perfectly fine! Vlog! You can essentially Vlog about anything. In fact, rather than trying to come up with topics to write on a weekly, daily or monthly basis, Vlog it! Get creative! Switch things up a bit! What should you Vlog about? The ideas are endless! Start by writing a list of topics your audience may be interested in. Click here to save the article to read later A great way to engage with your online community is to ask them, what they’d l

Please don't kill my vibe: Food and your mood

While it's no secret, that stress, lack of rest, and exercise can contribute towards how we feel, our diets play a major role in what controls our hormones, particularly in women. According to Marcelle Prick Nurse Practitioner of Women to Women, "Certain foods can disrupt hormonal function and possibly even lead to mood disorders, anxiety, or depression. Some of the most common foods to avoid are: dairy, gluten, processed foods, and sugar." Why? Prick elaborated on the subject matter, "One reason these foods create a problem is due to the protein structures they contain which interferes with optimal hormone processes. Sugar and processed foods also upset insulin levels and can interfere

Tired of the same workout routine? Try these options instead

We promote entrepreneurship while encouraging healthy living. The most important aspect of your business is YOU! Today, we'll kick things off with incorporating a little fun into your exercise routine! Click here to save a copy of the article to read later Why should you add exercise into your weekly routine? According to womenshealth.org "A minimum of 30 minutes of moderately intense exercise, five days a week or a minimum of 20 minutes of vigorous activity, three days a week reduces stress and minimizes various health related issues. Incorporating daily amounts of exercise may be achieved in units of at least 10 minutes each. In addition, on two non-consecutive days each week, adults sho

My only competition is myself: Quick Pep Talk

Image credit: Pexels Send a copy of the Pep talk to have as a reminder to keep pressing forward with my goals. Yes, I know there are "real" competitors in business and we should be paying attention to what our competitors are doing however, this quote falls more in line with focusing on your goals, your mission and your purpose without feeling as though you have to "compete" with anyone to do so. It's about pushing yourself beyond your limits in order to reach your goals. It means setting the bar higher and higher for yourself once you crush your goals! Moral of the story, always be striving for greatness.

Cut the salt!

We strongly believe that having a healthy mind, body and soul is more important to your business than growth and success. Why? Because health is wealth! Let's talk high consumption of salt for a second here. I know, I know, flavorful food is something we all love! Trust me, bland food certainly leaves my taste buds in such a sad state (just kidding). We must be careful of our sodium consumption intake for health reasons. Have you recently been diagnosed with high blood pressure? High sodium consumption raises blood pressure which can lead to heart disease and stroke. According to the Centers For Disease Control "Heart disease and stroke are the nation's first and fourth leading causes of dea

Do you have a referral system in place?

One of the best compliments a business owner can receive is a referral. I know some times it can be a bit uncomfortable to ask your customers for a referral but if they're satisfied with the service and or products you've purchased, then they should have no problem referring them. Are you asking your customers for referrals? There's no better person to market your products and services than your own customers. Did you know that "92% of consumers trust referrals from people they know" – Nielsen and that "People are 4 times more likely to buy when referred by a friend" ?– Nielsen Click here to save a copy of the article for later Start thinking about putting a process in place to ask for refer

7 Ways to Naturally Boost Your Energy

Are you looking for natural ways to boost your energy? Whenever you feel yourself feeling low on energy try these methods: Hit the gym! When you feel yourself getting into that “mid-day slump”, hit the gym. Studies suggest that working out can actually increase productivity, thus boosting your energy levels. Save a copy of the article to read later Take a quick nap Take a “power nap”. It is believed that just 10 to 20 minutes of sleep, will keep you energized, throughout the day without throwing off a good night's sleep. A Chocolate lover’s delight. Want to indulge yourself, while keeping energized? Hit the candy bowl! Chocolate not only contains caffeine, but Flavonoids. Flavonoids are f

Protect your peace

Seriously, the older I get, the more I realize how important it is to have peace in my life. Toxic environments and thought processes all have an effect on how you feel about yourself and how you communicate with others. It can literally drain you emotionally and physically. People often project how they feel about themselves onto others. Often times you can't avoid toxic people because they're in our work environments, they're our friends and family members. Click here to save the article to read later Today, I'd like for you to focus on your environment. Are you around supportive people, or negative people? Remember energy is transferable. The more you stay in and around toxicity the m

Start your day off right!

Health and Wellness is an important part of your business just as much as success, growth and profit. Start your day off right! Life, can sometimes get hectic with running businesses, working a 9-5, while taking care of our families, however, don't forget to start your day off right with a healthy breakfast! Click here to save the article to read later Skipping breakfast can often times lead to overeating later in the day. A healthy morning meal, can give you energy, satisfy your appetite, ease cravings and set the tone for a productive day. "You want to aim for a breakfast that combines good carbs and fiber with some protein," says Erica Giovinazzo, MS, RD, a nutritionist at Clay Health Clu

If networking is not turning out the results you expected, try this method instead

Image Credit Ebony Magazine As much as we would love to rely solely on social media for all of our marketing needs, the truth of the matter is, we must network outside of our hand held devices . Its the only way we'll be able to expand our reach. For introverts, or people who just don't like being social for whatever reason, unfortunately you'll have to step out of your comfort zone and put yourself out there anyway! Here's a tip: Be intentional. Click here to save a copy of the article to read later Try attending an event where your potential client and or customer may be. Narrow down your search for your specific target audience, such women’s conferences. If you're a life style brand dedic

How your small business can gear up for “Small Business Saturday”

As you know, we love small businesses here at The Corporate Concierge Group. Why do we love Small Businesses? I’ll give you 3 reasons why Small businesses help build the local economy. You typically experience much better service at smaller companies as opposed to its larger competitors There’s always a great story behind every small business. Generations of families have built relationships with the owners of local businesses and patronize them exclusively because of this. From the dry-cleaning place on the corner to the local diner that’s been in existence for 75 years that makes the best peach cobbler, people feel connected with local establishments which is why we hate to hear about them

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San Francisco Bay Area

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